There is nothing that converts strangers into friends faster than a colorful story. My work is a celebration of stories’ powerful ability to connect us more deeply to the world around us.
I got my start hosting an indie rock radio show as "Danielle in the Dark.” The experience opened doors to professional roles in television, creative agencies and corporate marketing, where I learned to develop brands from the ground up.
But it was an early role as a travelling PR Brand Ambassador in the food and beverage industry that showed me how influential storytelling could be in moving people (and inventory). Though I didn’t have language for it at the time, I’ve been hopelessly in love with content strategy ever since.
Today, when I’m not spinning brand tales, road tripping and making friends at local coffee shops are some of my favorite pastimes.
Top 5 Strengths
My superpower is big picture vision work that’s thoughtful, inspiring and aimed at results.